The internet as a medium for business owners

Business owners of companies both large and small can achieve rich improvements in their operations if they start to ask themselves regularly, “I have just been handed a powerful new tool. It essentially lets me costless communicate with anyone on the planet. How can I best use it to my advantage?”, you may ask. Well to focus, business owners must first ask themselves two questions: As a business owner, what am I trying to achieve? Marry your answers to the diverse communications capabilities of the World Wide Web; you will inevitably create some powerful and highly beneficial new initiatives.

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